Marketing & People Ops: An Unlikely Match?

This article was published on Vert Digital’s blog on January 26, 2023.

Hi there! I am Vert’s new head of people ops, the first full-time Vertbag hired specifically to serve HR needs (woo hoo for agency growth!). My focus is in human resource management, recruitment & hiring, culture & engagement, and retention & recognition. You might be thinking, why would someone want to work at a marketing agency — in an HR role? You might be surprised to learn that the two areas have a lot in common, and as someone with a marketing background, it’s what makes me love my role even more!

Continue reading